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Dazzling advertising messages which permanently leave a lifetime imprint in peoples memories.

Dazzling advertising messages which permanently leave a lifetime imprint in peoples memories.

In the case of a brand new product or service that you are offering to the market, it is ideally, most logical and prudent, to accompany that product or service with an objective, educative, memorable and informative sales message, based on facts and figures. This type of information is aimed at informing both current and potential users, about not only what the product or service offers but also how differently it benefits its users compared with existing ones offered by your competitors. The areas to capitalize on are, how your product or service provides superior benefits than that of your competitors. A good marketing message which I have in mind here, is the one which used to feature every Sunday morning, on ZBC Radio 2 program. I do not how many of you still remember one of Zimbabwe’s best marketing legend, Mr Paul Mukondo and his promotio…
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Real Estate Investing For Our Children – A Road Map For Generational Wealth : Video | By Munashe Masuka

Chapter 1 YouTube Video clip covering Munashe Masuka’s Book Real Estate Investing For Our Children: A Road Map For Generational Wealth. Please share, comment and like the video. Click link is below: https://youtu.be/X1SQQqJ0wk4
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ZimMarket – Marketing Tips | ADVERTISE OR PERISH IS THE BRUTAL TRUTH IN BUSINESS

 

ADVERTISE OR PERISH IS THE BRUTAL TRUTH IN BUSINESS

Like in everything else nowadays, you cannot survive in a business of whatever nature or magnitude without advertising what you are selling. It does not matter whether you are selling locally, nationally, regionally or internationally neither does it matter whether you are selling a needle or a Jumbo Jet, nor you live in an underdeveloped, developing or developed country. It all boils down to one logical business conclusion, that is, your products or services need to be known and for that matter to be known very intimately by your existing and potential customers. Remember that knowledge is power and that product knowledge is more powerful in business because it enables the consumer to be able to make rational, informed, logical and educated decisions. Gone are the days of assuming that a “good wine needs no bush”. Due to the diversified global technological developments an…
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